Milestone
Company History in New Zealand


Investment in Forestry in Northland in New Zealand

July 2003 – John Chung established a company under the name of Prime Resources Company LTD (PRC) and invested in forestry business in the Northland region in NZ.


Investment in Sawmill in Gisborne

October 2003 – PRC had taken overs one of the biggest Sawmill Company in the east-coast, the sawmilling company was under receivership due to financial difficulties.

2004 – PRC had put further investment and carried out the business with an efficient management and expended export market to USA, the sawmilling business turnaround to a profitable business from mid - 2004. (see the photos below are showing operation of sawmilling in Gisborne)

November 2004 – PRC received an offer from one of big forestry company who wished to takeover our Sawmilling Company in Gisborne. PRC accepted the offer and sold the Sawmilling Company in January 2005.


Subdivision development in Puhoi, Auckland

Early 2005 – PRC purchased 1,860 ha of forestry blocks adjacent to Puhoi and Maurangi west, which was owned by Cater Holt Harvey Ltd.

2005 – 2007 – PRC managed the forestry blocks as normal forest operation, in earlier stage, including harvesting trees and replanting.

2008 - 2010 – PRC had to set new strategy that changing the land use from forestry business to lifestyle residential development in order to gain maximum outcome from the 1,860 Ha land use as the site is situated close to Auckland City with the motorway extension to Puhoi area. Consequently, PRC proposed and discussed with Auckland Council (includings Rodney District Council at the time) to designate the Puhoi forestry site to be nominated as a Special Zone where PRC could have an entitlement to create a rural lifestyle lot provided that the land owner established minimum 10 ha of native bush with protection and vested the area for conservation per one lot (1 ha size per title) creation. As a result, Auckland Council had made a decision to designate the Puhoi forestry site as per PRC’s proposed plan. As a consequence, the Puhoi forestry site was designated as a Special Zone provided that the owner of the land to be able to subdivide maximum 170 rural lifestyle lots ( on approx. 200 Ha areas) provided that 1,660 ha forestry land to be converted with native bush establishment (with regeneration of native trees on the land) and vested the area for conservation permanently.

Mid- 2010 – A Chines business man offered to purchase the 1,860 ha Puhoi forestry site with the entitlement of 170 lifestyle subdivision lots subject to Resource Consent. PRC accepted the offer to sell the 1860 ha Puhoi forestry site with the Special Zone entitlement agreement with the Council. The new motorway extension to the Workworth was planned to construct across the Puhoi forestry site since then.


Lifestyle residential development at Karaka, South Auckland

PRC has been carrying out 3 Subdivision projects in Karaka, South Auckland, for lifestyle living and sustainable farming (or business use) based on Environment lots provision, which requires enhancement of natural features with native restoration planting to get an entitlement of subdivision;

Project 1: 65 ha of land was developed for lifestyle living at Batty Road, Karaka, Auckland:

65 Ha of land was developed with the enhancement of the environment, including 16 ha of native planting and restoration of the area to comply with the Consent conditions. The Council issued seven lots with new titles in 2015. PRC completed the development of 7 new lifestyle properties and sold all with a successful outcome.

Project 2: 50 ha of land was developed for lifestyle living at Batty Road, Karaka, Auckland.

Project 3: 27 ha of land was developed for lifestyle living at Liwood Road, Karaka, Auckland.

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Project 1 has been completed and sold in 2016 

Project 1